ABOUT WARRIOR

Headquartered in Warren, Michigan, Warrior is recognized as one of the sporting goods industry’s premier manufacturers of innovative, high performance, cutting-edge equipment, footwear and apparel for athletes of all ages and abilities.

Founded in 1992 by former champion lacrosse player David Morrow, Warrior was acquired by privately-held New Balance Athletic Shoe, Inc. in February 2004.

The expansion of Warrior’s portfolio to include Brine Sporting Goods, MIA Sports, Innovative Hockey and Montreal Hockey further established Warrior Sports as a growing force in the sporting goods world. 

Warrior is dedicated to a core set of philosophies and strengths: 
technical superiority, grassroots marketing, original and creative youthful expression, and strong partnerships with retailers and suppliers. Since creating the first titanium lacrosse shafts in 1992, Warrior continuously pushed the envelope in the evolution of the game. By taking a fresh, energetic approach to team sports and employing enthusiastic, passionate people, Warrior continues to change the sporting goods industry with its unique voice and innovative product.

In 2014 WARRIOR’s range of American football shoes was introduced for the first time in the European market.